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Android in-dash IVI device revs up in India

Aug 21, 2014 — by Eric Brown — 729 views

MapmyIndia released an Android-based IVI and navigation system called the IceNav 701 with a dual-core processor, a 6.2-inch WVGA touchscreen, and NaviMap.

With Indian navigation technology firm MapmyIndia releasing the IceNav 701, Android continues its quiet push into in-vehicle infotainment (IVI). Other Android-based systems we’ve seen include Renault’s R-Link, Clarion Malaysia’s AX1, and Malaysia-based Proton’s Suprima S, among others.

IceNav 701
(click image to enlarge)

The IceNav 701, which was brought to our attention by an NDTV Gadgets story, is priced at 39,990 Indian Rupees ($657), in the upper range of MapmyIndia’s family of IVI/navigation systems. According to the story, the double-DIN device is available in major Indian cities in both car showrooms as a pre-integrated option and separately as an aftermarket product.

According to the IceNav 701 product page, the device runs Android 4.1 on an unnamed dual-core, Cortex-A9 system-on-chip clocked to 1GHz. Its 6.2-inch (15.75cm) capacitive touchscreen has 800 x 480-pixel resolution.

IceNav 701 navigation UI (left), and a little Bollywood for those endless Chennai traffic jams
(click images to enlarge)

The system ships with 1GB of DDR3 RAM, and integrates a microSD slot with a card that includes MapmyIndia’s NaviMap All India Navigation 9.0 software. The IceNav 701 is further equipped with a USB port, an A/V input, and WiFi, GPS, Bluetooth, and FM radio.


NDTV Gadgets notes that you can consume media “via Wi-Fi hotspot with a smartphone of a 3G Wi-Fi data card.” Presumably, this is referring to a smartphone’s 3G-enabled WiFi hotspot streaming to the IVI device, although MapmyIndia does not provide details aside from saying that certain live update features require an external Internet source.

A 4-channel audio system features 45 Watt maximum power output and includes customizable presets. Front- and rear-seat audio can be controlled separately. The system is equipped with a DVD player and is available for rear-seat installation. It also supports rear camera input.

IceNav 701 features
(click image to enlarge)

The IceNav 701 supports video, music, games and other Android apps available for download at Google Play. The software suite includes social navigation and location apps, including ReachMe, Locate, and Explore.

The MapmyIndia software provides live traffic updates and re-routing to avoid traffic jams, as well as live weather updates. It offers coverage of over 2 million kilometers of Indian roads, as well as 10.54 million Points of Interest. It also supplies information on 7,068 cities at street level with house address level data for 80 cities and 600,000 villages. 3D and 2D landmarks are said to be available in 86 cities.


NDTV Gadgets notes that MapmyIndia recently launched an Android-based rear seat entertainment device in India called Buzz.

Buzz front view, and attached to a seatback
(click image to enlarge)

The 7-inch tablet-like Buzz IVI device is priced at Rs. 17,990 ($296) and runs Android 4.2 on a dual-core Cortex-A7 SoC. It offers 8GB of storage, a microSD slot, and a 0.3-megapixel front-facing camera, and it’s powered by a 3.7V lithium-polymer battery.

Further information

The IceNav 701 is available now in India for at 39,990 Indian Rupees ($657). More information may be found at MapmyIndia’s IceNav 701 product page.

(advertise here)

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